The NFL has made a big splash in Australia, and its fanbase continues to grow. With stars like Patrick Mahomes and Joe Burrow lighting up the screen, and events like the Super Bowl now cultural phenomena, Australians are more engaged than ever with American football on a global level.
Many fans are drawn to the drama and spectacle — the halftime shows, the high-scoring games, the huge stadiums. Others enjoy fantasy football leagues, which allow them to compete with friends while following players each week. Social media has also played a huge role in boosting the NFL’s reach Down Under.
Now, NFL jerseys are a common sight, bars host Super Bowl viewing parties, and Aussie analysts are even covering games online. As the time zone gap becomes less of a barrier thanks to on-demand streaming, the NFL’s influence on Australian sports culture is only getting stronger.